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We can address climate change without fear mongering
We can address climate change without fear mongering
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We can address climate change without fear mongering 

I suggest a new rule for any discussion we have about climate change.  The rule is simple: from now on, every article we write on the subject for a broad audience must include some variation of the phrase “we can solve global warming.” It has the virtue of not only being true, but also helpful.

While serious policymakers and scientists correctly identify global warming as a grave danger to humanity, it’s a mistake to rely solely on fear to motivate people. Research in behavioral psychology has shown that most people tune out when threats appear overwhelming or unresolvable. It’s no wonder, then, that the infamously dour New York Times article on the new IPCC findings last year quickly faded into the background.

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